Headlines are the lifeblood of all marketing and advertising. If you’re headlines suck then no one is going to ready the rest of your sales letter or ad. Three Types Of Headlines There are three types of headlines. 1. Self-interest: This is based on the reader’s benefits. 2. News 3. Curiosity Examples Of Self-Interest, News, […]
Month – August 2013
Do you ever wonder why leaders are leaders? This Albert Einstein quote explains it well.
That’s right! Know matter where or what your marketing is, ALWAYS MAKE AN OFFER (this is Direct-Response Marketing). The offer could be a free gift, report, or anything else that you can think of that relates to your business. Just recently, I created a Home Sellers’ Guide for real estate (You may have noticed in a previous […]