Month – August 2013

What Makes A Successful Headline?

Headlines are the lifeblood of all marketing and advertising.  If you’re headlines suck then no one is going to ready the rest of your sales letter or ad. Three Types Of Headlines There are three types of headlines. 1.  Self-interest:  This is based on the reader’s benefits. 2.  News 3.  Curiosity Examples Of Self-Interest, News, […]