Month: November 2015

Happy Thanksgiving!!!

HAPPY THANKSGIVING!!! Today in the United States we’re celebrating Thanksgiving. Back in 1863, President Abraham Lincoln proclaimed a national day of “Thanksgiving and Praise to our beneficent Father who dwelleth in the Heavens” on the last Thursday of November. Not only do I give thanks to God, who has provided me with everything I have, […]

[Notes] Outrageous Advertising by Bill Glazer

One of my favorite marketing books is Outrageous Advertising by marketing legend Bill Glazer (co-founder of GKIC). So, today I’m going to give you the notes I took on Outrageous Advertising that you can use today to increase your Return-on-Investment advertising dollars. Ready?! People divide all advertising into three categories: “A” (the YES pile), “B” […]