Today is a guest post from the Marketing Genius himself… Dan Kennedy (AKA: The Millionaire Maker)! Dan is going to talk about the 5 UN-creative thoughts about creativity. Enjoy! 5 UN-Creative Thoughts About: Creativity Entrepreneurs and marketers are constantly challenged to be creative. But creativity as it is commonly thought of and practiced is sin […]
Month: March 2017
If you like writing your own ads and sales letters then you’ll love How to Write a Good Advertisement by Victor Schwab. Schwab says there are five fundamentals in writing good advertisements: 1. Get Attention 2. Show People an Advantage 3. Prove It 4. Persuade People to Grasp This Advantage 5. Ask for Action Let’s […]
Hahaha! This was one of my first articles I wrote on Duke of Marketing. I got a good laugh out of it, and it’s a quick read with a great lesson which most people miss with their marketing. Enjoy! Let me guess, you put an ad in the paper, sent out a few postcards and […]
The rumors are true! After a couple of months of slowing down… Dan Kennedy (the Millionaire Maker Marketing Genius) is back in full force writing his articles in the No B.S. Marketing Letter! Woot-Woot!! One of Dan’s most well known Marketing Secrets (which you can occasionally find in the No B.S. Marketing Letter) is his […]
One of my favorite marketing books is Outrageous Advertising by marketing legend Bill Glazer (co-founder of GKIC). So, today I’m going to give you the notes I took on Outrageous Advertising that you can use today to increase your Return-on-Investment advertising dollars. Ready?! People divide all advertising into three categories: “A” (the YES pile), “B” […]