Recently, I was on a live call with GKIC‘s very own Dave Dee and direct mail expert Craig Simpson (Craig has sent out over 200,000,000 sales pieces… WOW). There was so much great info that I wanted to share with you my notes on the 11 Deadliest Direct Mail Mistakes (I’ll reveal the 11 mistakes […]
Category: 3D Mail Marketing
What Does Donald Trump Winning The U.S. Presidential Election Have To Do With Marketing? EVERYTHING!
The news has been flying all over the world today that Donald Trump, against all odds, has won the U.S. Presidential Election. Before I go any further I want to say this is not a political post. This is my observations of the marketing done with the Presidential Campaigns. It’s to give you marketing ideas that you […]
Just a little throw back Thursday from June of 2015 (with voice recording). Did you know that each piece in your marketing campaign needs to have it’s own objective? Read and listen below to learn more about having an objective for each piece of your marketing campaign. Enjoy! Seems most people only think about the […]
*I originally published this post in February 2015, and it has such great info I thought I’d do another Throw Back Thursday and include it here. So, enjoy! Recently, I was on a live call with GKIC‘s very own Dave Dee and direct mail expert Craig Simpson (Craig has sent out over 200,000,000 sales pieces… WOW). There […]
Your prospects, customers, and clients are bombarded by thousands of marketing messages a day. So what can you do to be on the top of the pile to be sure your marketing message is being seen and read by your prospects, customers, and clients? The best thing you can do is hit ’em right at home… […]
There’s nothing I hate more than seeing the same old ‘boring’ marketing that most businesses use like, “I sell real estate. Call me!” or “I’m a plumber. Call me when your sink leaks.” Boooring. So, today’s Back-to-the-Basics is about… STOP being BORING and START being OUTRAGEOUS Here’s an example of a mini trash can I used […]
Have you ever received mail that had a little “bump” in it… or it looked like the envelope was about to give birth to a 9 lb. baby? If not, you’re in luck! The other day I received some lumpy mail (You know I love using lumpy mail and 3D Mail… check out some previous […]
What happens when you put your blood and sweat into writing a sales letter and the envelope never gets opened? Your sales letter doesn’t get read, your prospect doesn’t buy anything, and you didn’t make any money. Not good… Now, you never have to wonder if your prospects are opening your mail, because you have […]
I know you’ve seen my other posts about 3D Mail Marketing (You can check some of them out Here, Here, and Here). This isn’t 3D, but it goes hand in hand… One thing I was doing in my 3 step mail campaign to expired listings was taking a brown 9″ x 12″ envelope and putting […]
So I have decided… I’m trying a new 3D self-mailer! I’m going to start split testing the trash cans with a Message-in-a-Bottle (get yours at 3DMailProducts.com)! Here are the first two that went out in the mail yesterday… And here’s a close up… Pretty sweet, right?! I’m sending these out to expired listings as the […]