Recently, I was on a live call with GKIC‘s very own Dave Dee and direct mail expert Craig Simpson (Craig has sent out over 200,000,000 sales pieces… WOW). There was so much great info that I wanted to share with you my notes on the 11 Deadliest Direct Mail Mistakes (I’ll reveal the 11 mistakes […]
Direct-Response Marketing
You know what success is about? It’s all about TAKING ACTION. This article was originally published in June 2015 when I attended the GKIC Fast Implementation Bootcamp. It was a blast and I can’t believe it was almost two years ago. Sheesh does time fly. But there’s a lot of gold nuggets throughout this article […]
As I told you on Monday, I decided to go get a J-O-B. It was a tough decision, but it was definitely an AWESOME experience… and I’m not just talking about the J-O-B, but how I ended up with this J-O-B. So many moons ago, waaay back in the year 2005 (You know, the days […]
This article about following-up with your prospects, customers, and clients was originally published in October 2015. It’s so important to follow-up that I wanted to share this article with you again. Enjoy! A couple of weeks ago, I was listening to local Christian radio station and they had an all day request to get help […]
The headline says it all. Life, not just marketing, is ALL about Taking Action. If you’re not moving you’re not growing. Regards to life, I had an old boss who always said “Action means life.” Think about it, if you’re not moving you’re dead. Well, the same goes with marketing your business. If you’re not […]
Happy Monday! I’ll tell you what… here in Cleveland we had some crazy weather the past few days. On Friday we hit a record high of 74 and on Saturday the high was in the 30s and we had 3 inches of snow. Hmm… mother nature must be playing some tricks on us or something, […]
What Does Donald Trump Winning The U.S. Presidential Election Have To Do With Marketing? EVERYTHING!
The news has been flying all over the world today that Donald Trump, against all odds, has won the U.S. Presidential Election. Before I go any further I want to say this is not a political post. This is my observations of the marketing done with the Presidential Campaigns. It’s to give you marketing ideas that you […]
Happy Halloween! Today the little ghouls and goblins will be running around the streets collecting candy from unsuspecting victims! ha, well, not really unsuspecting victims but still… Which brings me to… holidays! If you’re ever stuck looking for marketing ideas then you can always count on holidays. I want to share with you this email […]
Here’s a great copywriting exercise originally, written in April 2015, you should be doing so you can write those killer sales letters that bring in loads of customers and clients!! Try it out! Last week I bought the great late Gary Halbert’s How to Write a Sales Letter that Will Make You Rich Seminar Transcript. […]
Cleveland is on FIRE!!!! The Indians are going to the World Series!!! Wow. Great time to be living in Cleveland… you know, because we actually have winning sports teams, Dan Kennedy lives here, and… I live here! 🙂 Ah, great times. Anywho, today I want to talk to you about the 4 key secrets to […]
