You probably read the title and thought, “What’s a newspaper??” Remember those things you would get on Sundays in the mail… big giant gray sheets folded twice with the news and a bunch of ads? Okay-okay, I’m only kidding (maybe). But in all seriousness, I want to share with you a newspaper ad we put […]
Category: Getting Clients
Hola! I hope your 2019 is off to a winning start! Mine?… not so much. Started off the year with a cold that spread to my eyes giving me Pink Eyes (Fun-fun). And, as you can see, I’ve already started neglecting the articles here. But, those are just excuses. So here I am. I thought […]
First off, Happy New Year! ¡Feliz año nuevos! (I’m just working on my Spanish.) I hope 2019 is your most successful year yet! Originally I was going to make this a video, but since I had a cold since last week and woke up yesterday morning with… gulp… Pink Eye (It might as well have […]
(Note: This is a postcard example I am critiquing that was received from a real estate agent. The examples I give can be used for ANY business, not just real estate.) Last spring I received a postcard from a real estate agent which I critiqued on here. You can see this article by Clicking Here. Well […]
Howdy-ho!! It’s been over a month since I’ve written an article here, but I just wanted to share with you some insights from the marketing legend, Dan Kennedy, in his June 2017 edition of the No B.S. Marketing letter. It’s just going to be little quotes to get some blood flowing through your brain and […]
*It’s Throwback Thursday! Today’s post was originally published in March 2014, about collecting your prospects’, customers’, and clients’ contact info and figuring out their LTV or Lifetime Value of a Customer. (Did you know your best customers are you existing customers?!!) Enjoy! So, a customer comes into your business and buys a product from you. […]
So for today I have my notes from reading How I Raised Myself From Failure To Success In Selling by Frank Bettger (this book is back from the earlier 20s… and I highly recommend it!). This will be note style so there’s really no order, just lots of great sales information which will also help […]
I haven’t done a ‘Back-to-the-Basics’ in awhile, but I was reading Rick Warren’s book Purpose Driven Church (Recommended by the Millionaire Maker Marketing Genius… Dan Kennedy… and when Dan recommends you read something you read it!), and it is full of marketing genius! But two things really caught my eye that applies to marketing in general, and will apply to […]
Today is a guest post from the Marketing Genius himself… Dan Kennedy (AKA: The Millionaire Maker)! Dan is going to talk about the 5 UN-creative thoughts about creativity. Enjoy! 5 UN-Creative Thoughts About: Creativity Entrepreneurs and marketers are constantly challenged to be creative. But creativity as it is commonly thought of and practiced is sin […]
If you like writing your own ads and sales letters then you’ll love How to Write a Good Advertisement by Victor Schwab. Schwab says there are five fundamentals in writing good advertisements: 1. Get Attention 2. Show People an Advantage 3. Prove It 4. Persuade People to Grasp This Advantage 5. Ask for Action Let’s […]