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Postcards

[Postcard Example] Don’t Look Like Everyone Else!

You know what really grinds my gears?… When someone uses a template based postcard to send out their mailings so they look like everyone else’s postcards!  Arrrggghh For today, I’m going to show you the “fail” of the week. Below you’ll find two sets of postcards set out by two different real estate agents.  Pay […]

[Postcard Example] If You’re Doing This With Your Postcards Then Please Change It Now!

(Note:  This is a postcard example I am critiquing that was received from a real estate agent.  The examples I give can be used for ANY business, not just real estate.) Last spring I received a postcard from a real estate agent which I critiqued on here.  You can see this article by Clicking Here. Well […]

Two Of The Best Marketing Principles From 2,000 Years Ago

I haven’t done a ‘Back-to-the-Basics’ in awhile, but I was reading Rick Warren’s book Purpose Driven Church (Recommended by the Millionaire Maker Marketing Genius… Dan Kennedy… and when Dan recommends you read something you read it!), and it is full of marketing genius! But two things really caught my eye that applies to marketing in general, and will apply to […]

11 Of The DEADLIEST Direct Mail Mistakes You’re Making Right Now

Recently, I was on a live call with GKIC‘s very own Dave Dee and direct mail expert Craig Simpson (Craig has sent out over 200,000,000 sales pieces… WOW). There was so much great info that I wanted to share with you my notes on the 11 Deadliest Direct Mail Mistakes (I’ll reveal the 11 mistakes […]

BTTB: We Don’t Tell Direct Mail Anything

As I was reading through my *No B.S. Direct Marketing Letter, Dan Kennedy was talking about another marketing legend, Denny Hatch. What Denny said is absolutely true, but most don’t believe it. Here’s what Denny said: “We don’t tell direct mail anything; It tells us.” What does that mean?  We don’t tell direct mail anything; […]

[Postcard Example] What’s Everyone Talking About Right Now?

Originally posted August 2015, but it’s a perfect example of the old saying by copywriting legend Robert Collier… “Enter the conversation already going on in your prospects mind.” So, what’s everyone talking about at the end of August??  Well, keep reading to find out and see some great postcard examples! Oh, and the reason I […]

Notes From The Total Business Growth Accelerator Livecast

So for the past week I sent out a few emails to you about the no-cost Total Business Growth Accelerator livecast that Dave Dee (Marketing Genius) of GKIC was hosting. Now I know some of you couldn’t be there, so I figured I’d share some of my notes with you… Ain’t I a swell guy? […]