First off, Happy New Year! ¡Feliz año nuevos! (I’m just working on my Spanish.) I hope 2019 is your most successful year yet! Originally I was going to make this a video, but since I had a cold since last week and woke up yesterday morning with… gulp… Pink Eye (It might as well have […]
Category: Productivity
This little “not so much of a secret but many fail to do it” was written waaay back when, but will always be true! So enjoy and be sure to take action at the end! It’s been one your since I was sending out regular postcards to home sellers whose […]
*It’s Throwback Thursday! Today’s post was originally published in March 2014, about collecting your prospects’, customers’, and clients’ contact info and figuring out their LTV or Lifetime Value of a Customer. (Did you know your best customers are you existing customers?!!) Enjoy! So, a customer comes into your business and buys a product from you. […]
So for today I have my notes from reading How I Raised Myself From Failure To Success In Selling by Frank Bettger (this book is back from the earlier 20s… and I highly recommend it!). This will be note style so there’s really no order, just lots of great sales information which will also help […]
Today is a guest post from the Marketing Genius himself… Dan Kennedy (AKA: The Millionaire Maker)! Dan is going to talk about the 5 UN-creative thoughts about creativity. Enjoy! 5 UN-Creative Thoughts About: Creativity Entrepreneurs and marketers are constantly challenged to be creative. But creativity as it is commonly thought of and practiced is sin […]
One of my favorite marketing books is Outrageous Advertising by marketing legend Bill Glazer (co-founder of GKIC). So, today I’m going to give you the notes I took on Outrageous Advertising that you can use today to increase your Return-on-Investment advertising dollars. Ready?! People divide all advertising into three categories: “A” (the YES pile), “B” […]
The other day I was reading my February 2017 issue of the *Doberman Dan Letter, and Doberman Dan was going over some copywriting tips. You know… your marketing campaigns are just salesmanship in print! Well I wanted to give you a quick rundown of what Doberman Dan had to share. This will be quick, with lots […]
Howdy-doo!! So I was reading through the January 2017 edition of the No B.S. Marketing Letter and Dan Kennedy (you know, the Marketing Millionaire Maker) was talking about looking at what’s being done around you and know that YOU can do it too! So, I wanted to share what he said below. Here’s Dan’s quote: […]
Recently, I was on a live call with GKIC‘s very own Dave Dee and direct mail expert Craig Simpson (Craig has sent out over 200,000,000 sales pieces… WOW). There was so much great info that I wanted to share with you my notes on the 11 Deadliest Direct Mail Mistakes (I’ll reveal the 11 mistakes […]
Seems I haven’t done a “Back-to-the-Basics” in a while, so today I want to share with you a quote from the marketing genius, Dan Kennedy. In the November 2016 issue of the No B.S. Marketing Letter, Dan was talking about waste. And not just any waste but… Dumb waste. I’m sure you’ve seen a lot of […]